Darin Michelle
Creative Director

Darin Michelle

Made in Maryland

Inspire: Sara Blake / Hello ZSO

I stumbled upon Sara Blake and her site www.hellozso.com a few years ago. I immediately fell in love with her work and low key style. As a Graphic Designer and Fine Arts major, I appreciated her ability to mix drawing and use of Photoshop together for beautiful pieces and garments.

Hello, hello, I'm ZSO, aka Sara Blake. I'm an illustrator, fine artist, and designer based in New York City, originally from Richmond, Virginia.

ZSO (pronounced |zo|) is a collection of letters that I find aesthetically and phonetically beautiful, culled together from some personally significant people, places, and things. Together they make a sound much like “so,” the adverb which means "to such a great extent.” I am a person of extremes, for better or worse (most often the latter), so the ring of it was fitting, and the moniker has since stuck for good.

Visit Sara at her site www.hellozso.com and check out some of her work below.

Inspre53-Feat Images